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Category
Search Engine Optimization
Tags
Keyword Research, Local SEO, On-Page SEO, Backlink Outreach, Copywriting
About This Project

We met the owners of OraBliss CBD through a mutual friend. At the time, they were a new business looking to invest into SEO and get a head start in the world of search engine marketing. OraBliss CBD is a health and wellness brand that offers CBD infused toothpaste and mouthwash. After our first meeting, we had a clear understanding of their goals and aspirations for the brand. As we do with all of our projects, we sat down with them a second time and presented our analysis of their current performance, website data, and of course our goals and tasks at hand.

 

Our SEO journey with OraBliss CBD began with a complete on-page and off-page audit. From there, we did a full on-page optimization with extensive keyword research, bi-weekly niche relevant blog posts, and a comprehensive backlink outreach campaign that generated links from 43 unique high domain authority websites. Additionally, through our backlink outreach we boosted their site metrics to 11 domain authority, 11 page authority, 18 citation flow and 11 trust flow, all from 0. Not bad considering the site launched the same month we took over. We were also able to get them ranking on page one for high-volume search terms such as ‘CBD Toothpaste’ and CBD Mouthwash’, which were targets they mentioned beforehand, alongside various other relevant keywords that include the terms ‘natural’ and ‘organic’.