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In a technologically forward world, speed is everything. People don't like to wait. This is especially true when it comes to browsing the web. You could have the most aesthetically pleasing and most modern website ever built, but it means close to nothing if it...

Social media has long been a powerful marketing tool to reach specific audiences and increase brand awareness. In recent years however, the popular social platform has become a much more competitive environment for brands and businesses of all shapes and sizes.Due to its competitive nature,...

If you’re looking to increase foot traffic and website leads from a local audience, then understanding local search engine optimization (SEO) is a must. Without it, generating online and offline sales can be a difficult task, especially if you’re a new business. How important is...

If you’re a business owner in 2022 and you haven’t heard of Search Engine Optimization, you may be missing out on one of the largest markets in the world. The internet. It’s hard to imagine a business owner who cares about their digital presence hasn’t...

Video testimonials are a great way for potential customers and clients to see and hear what your current clientele have to say about your business. According to studies, 90% of users believe that video content helps them make decisions. By watching a video testimonial, prospects...

If we’ve learned anything from 2021, it’s that content that’s short, sweet and to the point is king. In 2022, 51% of B2C (business-to-consumer) marketers plan to raise their marketing budget. But where exactly is that budget going? From influencer marketing to virtual events, there’s...